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CAK Investment Club

Industry

Fintech

Client

CAK Investment Club

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About

Expanding the digital footprint of traders and investors community — millennials and Gen Z on the latest financial information.


Services
  • UX Design
  • UI Design
  • Web Development
  • CMS
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BACKGROUND

CAK Investment Club, a community of casual and professional traders and investors, sought to expand their digital presence

As the world of finance continue to evolve, it is important for traders and investors to stay-up-to-date with the latest information and trends. With focus on UI/UX design, our team was tasked with creating a simple yet effective website for CAK Investment Club that not only serves as their digital presence but also offered members access to stock relevant content.

DESIGN

To engage young audiences, our team adopted a pixel-powered visual direction inspired by the captivating world of 8-bit games.

Furthermore, our team paid attention to maintaining the utmost professionalism throughout the design process. We ensured that the website’s interface also conveyed a sense of trust, credibility, and expertise that aligns with the values of CAK Investment Club.

APPROACH

We used a mobile-first approach with optimization on navigation and social features adaption, ensuring that the website is accessible and easy to use for all members.

To balance the seriousness of the financial world with playfulness, we incorporated a familiarity approach using playful micro interactions to make the experience engaging for users.

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