Artotel
Property
Client
Artotel
to Explore
Turning the Artotel app into an elegant hub for the whole experience.
- App Development
- UI/UX Design
Growing the app alongside the brand.
Artotel Wanderlust is Artotel Group’s app: one place to book a stay, join the loyalty program, and explore what the brand offers across its properties. As Artotel grew beyond hotels into a lifestyle brand, the app became where all of that had to come together. Together with Artotel, we revamped Artotel Wanderlust to carry the brand as fully as its spaces do.
Bringing every part of Artotel into one elegant, rewarding experience.
Artotel puts real craft into its spaces, the kind a guest feels the moment they step inside. The app was ready to match it. Its services were spread between the app and the web, and the experience had room to carry more of the elegance the brand shows in its hotels. The revamp set out to bring Artotel’s look and feel to the screen and pull its services into one place, and turn loyalty into a reason to come back.
Representing Artotel in an elegant way.
Elegance came first. We leaned on space and a precise grid to let the app breathe, kept a clear typographic hierarchy so each screen reads at a glance, and let photography carry the mood, framed and art-led the way Artotel shows itself everywhere else. Brand color and graphic accents stay measured, present but never loud, keeping the experience considered rather than busy.
Turning scattered services into one connected experience.
The home screen sets the tone. It opens on the member, with tier and points in view, and the four pillars, Stay, Dine, Play, and Shop, as the first thing within reach.
The bigger move was structural. Parts of the experience still pushed people out to the web to get things done, so we brought those services into the app and built it into a hub around the four pillars. Each one stands clearly on its own, with an easy path between them, turning booking a stay, joining an activity, or shopping into one continuous place. The app stops being a doorway to somewhere else and becomes where the whole of Artotel lives. We opened the entry point wider too, letting guests discover and book without a full account, keeping the experience simple.
Making the loyalty experience clear and the progress worth following.
Loyalty had room to come forward, where more members could feel the value of being one. We brought it to the front. A dedicated rewards space makes member benefits easy to see at a glance, with a clear way in for guests new to the program.
Inside, members can see where they stand: their points, their tier,
and the rewards within reach. We made progress toward the next tier clear, turning earning into a sense of moving forward rather than watching a number climb. The program now reads as part of the experience, surfaced where members will notice it, woven into the app rather than set apart from it.