Amantara
Property
Client
Amantara
to Explore
Crafting a digital experience for Amantara’s culturally rich destinations.
- Creative Direction
- UX Design
- UI Design
- Usability Testing
- Web Development
Amantara wanted to create an appealing website that conveys the allure of their lifestyle commercial destinations.
As part of the Agung Sedayu Group, one of Indonesia’s leading property developers, Amantara envisions creating captivating destinations that harmonize with current lifestyle trends, while preserving culture, advocating sustainable living, and empowering small entrepreneurs. To bring their vision to life, they engaged our expertise in developing a company website, serving as a platform for users to discover and delve into Amantara’s services and projects.
The main challenge was creating a website that effectively communicated Amantara's brand and personas while providing a user-friendly experience.
We had to carefully balance the use of colors, typography, and sound to create an immersive experience that would do justice to the installation art piece.
Our clear vision for the Amantara website is to offer captivating content that is both interactive and visually appealing.
Amantara chose an elegant minimalist design to captivate a young middle-aged audience with a trendy urban feel. By collaborating closely with them to compile comprehensive information, we ensured a seamless and user-friendly experience, effectively showcasing their portfolio of facilities and services.
