A Beautiful Mess
Architecture
Client
A Beautiful Mess
to Explore
A visual storytelling site for exhibition celebrating the beauty and turmoil of motherhood.
- Creative Direction
- UX Design
- UI Design
- Usability Testing
- Web Development
At its core, it's a celebration of the complexities of motherhood — a harmony of beauty and turmoil.
Created by the talented team at Seniman Ruang, this art installation art piece is a powerful and emotional journey through the ups and downs of a mother’s love. We were entrusted with the task of creating a website that could effectively translate this emotional experience into digital platform.
Our challenge was to create a visually stunning website that portrays the depth and complexity of motherhood.
We had to carefully balance the use of colors, typography,
and sound to create an immersive experience that would do justice
to the installation art piece.
To portray the message, we choose powerful imagery and typography to create, clean modern, and mysterious website.
We heavily studied colors and chose a grayscale color scheme to create an elegant yet classic website The meanings of black and white were used to convey the complex emotions and feelings of motherhood. We also incorporated motions and effects aligned
with the concept to create a graphic element list that added a nice touch to the website.
